How to Choose a Topic for Your Virtual Event

Virtual events aren't new, but they’ve certainly become more popular in 2020 thanks to a pandemic. As the popularity of virtual events has increased, naturally more people and organisations have started to use virtual events as a practical way to engage and grow their community which means that there’s a lot of noise in the virtual events world!

This is why it is more important than ever before to choose an attractive and engaging topic for your virtual events.


So where do you get started?


There are a couple of things to consider before committing to a topic for your virtual event. But the best place to start is by asking yourself the following questions:

  1. What is our/my unique value proposition in the market?
  2. Why is this virtual event being hosted?
  3. Who is the ideal attendee?
  4. In a perfect world, what will the attendees do to engage after the event?
  5. What do we/I know the ideal attendee needs/wants?
  6. (If you’ve hosted a virtual event before) What feedback did we/I receive last time?

Your answers to these questions will depend on who you are and what you (or your business) do.

By asking yourself these 6 key questions you will be on your way to getting very clear on what the topic for your virtual event should be.

As a bonus, below are some highly effective phrases that you can consider using when choosing the topic for your virtual event….

  • 5 Ways To…
  • The Future Of…
  • Why…
  • How To…
  • The Truth About…

If you’re ready to host your next virtual event, read this blog to discover how to get started using Taikera Groups! It’s super easy.

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